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While investigating profitability in the air transport value chain last year, a joint study by IATA and McKinsey & Company found that the two sectors with the lowest return on invested capital are airlines first and airports second.
Being surrounded by business partners with greater financial stability inevitably means that both industries are proactive in minimizing their costs and maximizing their revenue. Little wonder, then, that divergent narratives arise when evaluating whom certain costs should be ascribed to, and how best to recover these costs through proportional charges...
